The Rise of B2B Marketplaces and the Role of VMware Marketplace [VI1460]


B2B tech marketplaces are a disruptive trend. According to industry estimates, a substantial portion of software spend in the next three years will be via online tech marketplaces. Enterprises are increasingly looking for an easy discovery, trial, buy, deploy motion. VMware Marketplace offers more than 2,000 third-party and open source solutions to VMware customers that can be deployed on a variety of VMware environments. For customers, this offers a superior self-serve experience with access to continuously validated and securely delivered ecosystem solutions. For our partners, VMware Marketplace provides access to a global customer base. Join us in this panel as we speak to a few VMware partners to understand the importance of a robust solutions ecosystem and how their solutions on VMware Marketplace help solve key customer issues.

Shagun Tewari, Senior Manager, Product Marketing & Strategy, VMware

Ajay Tyagi, Senior Director, DKube.IO

Dean Bolton, Chief Architect, LicenseFortress LLC

Steven Campbell, CSO, Catchpoint

Topic: Co-Innovating in Action: VMware & Partner Solutions

Track : Vision & Innovation

Primary Product: VMware Marketplace

Primary Audience: VP, Apps & Platforms

Session Type: Panel Discussion

Level: Business 100

Pass Type: General and Tech+ Passes