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    Broadcom's Strategy Unveiled: Understanding the VMware Subscription Model Shift

    Broadcom is killing VMware perpetual licenses and forcing everyone to subscriptions — with dramatically higher costs. We analyze the new model's real-world pricing impact, what alternatives are emerging, and how to navigate your next renewal strategically.

    Dean Bolton

    Dean Bolton

    Chief Architect, LicenseFortress

    December 2023
    6 min read
    Broadcom's Strategy Unveiled: Understanding the VMware Subscription Model Shift

    Broadcom is killing VMware perpetual licenses and forcing everyone to subscriptions — with dramatically higher costs. We analyze the new model's real-world pricing impact, what alternatives are emerging, and how to navigate your next renewal strategically.

    The bottom line

    Broadcom is killing VMware perpetual licenses and forcing everyone to subscriptions — with dramatically higher costs. We analyze the new model's real-world pricing impact, what alternatives are emerging, and how to navigate your next renewal strategically.

    • LicenseFortress is an independent software licensing advocate — we never sell vendor licenses and take no vendor commissions.
    • $2.4B+ in vendor claims defended and $625M+ saved for clients.
    • Coverage across Oracle, Microsoft, IBM, SAP, VMware by Broadcom, and Adobe.
    • Licensing experts working alongside software contract attorneys.

    From our case files

    Clients who reworked their infrastructure strategy rather than absorbing the increase:

    Browse all client results

    About the author

    Dean Bolton

    Dean Bolton

    Chief Architect, LicenseFortress

    Dean leads LicenseFortress' technical licensing practice, covering Oracle, VMware, virtualization and infrastructure licensing rules.